[Young-soo reporter Moon Young-soo reporter] Craepon’s earnings decreased due to seasonal low season. The company plans to attract expectations with new works and new businesses, including the Calisto Protocol. He also announced his willingness to resume the Battleground Mobile India, which was blocked in the local open market last month.
On the 11th, Craftton (CEO Chang-han Kim) announced that it recorded sales of 42.3 billion won in the second quarter of 2022, operating profit of 162.3 billion won, and net profit of 194 billion won. Sales and operating profit decreased by 7.8% and 6.8%, respectively, and net profit increased 37.3%. It was decreased by 19.0%, 48.0%and 20.9%from the previous quarter.
In the first half of the year, the company recorded cumulative sales of KRW 94.7 billion, operating profit of KRW 474.2 billion, and net profit of KRW 439.2 billion. Sales, operating profit, and net profit grew 3%, 18%and 31%, respectively. In the first half of the year, the OP margin reached 50.1%and recorded the highest net profit of the half-year.
Mobile sales in the first half amounted to 76%of the total sales, accounting for 76%of total sales. Battleground Mobile, which has been more than four years since its launch, continues to increase sales efficiency by ranking second in the global market. The company continued to add IP collaboration, new maps and items, and improved the game environment by strengthening anti-cheat programs.
‘Newstate Mobile’ also increased the total number of play time and the frequency of play in the second quarter through repairing efforts such as the reorganization of live tissue structure and IP collaboration.
The PC and console service section, which has been entering the sixth year of service, is maintaining high traffic even after freeization, with more than 80,000 new users. As a result, the average ARPU (average payment per user) of the PC and console part grew 20% QoQ. Overseas sales in the second quarter recorded 94%of the total, and the proportion of Korea, America, Europe, and other regions rose, maintaining the global influence of Battleground IP.
Craft tone continues to focus on game development in the second half. At the Gamescom 2022 in Cologne, Germany at the end of August, the company plans to unveil new unpublished videos such as Calisto Protocol and Project M, which is being developed by a North American subsidiary and will be demonstrating the game for visitors.
Bae Dong-geun, Chief Financial Officer of Craftton, said at the conference call, It’s a console with a narrative single game fan, so I’m building a good preliminary expectation. I have a lot of expectations because the holders are supporting the Calisto Protocol. However, no specific target sales were presented.
In addition, Craepon enters the fantasy novel ‘Drinking Tears’ IP Extension Project. The new game project, ‘Language Nound Project’, a new game project that drinks tears, has recently been announced, and the results of visual R & D, which have been carried out for two years, will be introduced in the form of artbooks within the year. In addition, the company plans to provide new game experiences to gamers around the world, such as introducing graphic noble working with IAIN MCCAIG in the first half of 2023.
Efforts to resume the Battleground Mobile India, which were blocked in India last month. Bae Dong-geun, CFO, explains, We are faithfully working with related authorities to understand and respect the Indian government’s concerns, and to prepare a way for local users to enjoy Battleground Mobile India through strict data security standards and monitoring. did.
The blueprint for the new business was also disclosed. Craftton is currently developing a meta bus service ‘project Miglu’ in collaboration with Naver Jet. Recently, he has also released Virtual Human ‘Anna’ developed by its own technology.
Bae Dong-geun CFO said, Migloo will implement a service that maximizes superior visuals and immersion for web 3 services as well as high-quality services. We will accelerate the craftton business area to the outside of the game through the release of the original music video, the launch of the music video, and the global partnership.